Brand Intelligence Blog

Social intelligence, brand signals, and category memory.

Always-on analysis of brands in the news — what happened, what it signals, and what it means for the category. Fresh teardowns published by the Adology AI team.

GAP × KATSEYE

2.7x gap between talent and brand.

Paid + Talent Teardown

GAP × KATSEYE: the talent is out-earning the brand 2.7-to-1

An Adology teardown of GAP's biggest 2025 campaign. 17 of 20 top-engagement assets across the full canonical record were KATSEYE organic uploads — GAP's paid spend rode the wave, not created it.

April 21, 2026 · 6 min read

Next up

New teardowns every week.

When a brand hits the news, we run the canonical record and post what it signals for the category.

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Want us to tear down your campaign?

Book a 30-minute session and we'll walk you through what your canonical record actually shows — brand feed, talent feed, press, and search together.

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Playbook

What Is Talent Organic Reach? The Marketing Channel Hiding Inside Your Creator Program

Talent organic reach is the unpaid audience your creator partners deliver when they post about your brand — and it's often larger than the paid media around it. Here's what it is, why it matters, and how to measure it.

April 21, 2026

Playbook

What Is Ad Intelligence? (2026 Definition and Use Cases)

The definition, the top use cases, and how it differs from social listening.

April 21, 2026

Creative Strategy

How to Find the Influencers a Brand Works With

Four methods for uncovering who's posting about a brand — paid, organic, or both.

April 21, 2026

Platform Analysis

Why Can't I See My Competitor's Facebook Ads?

Six reasons ads go missing from Meta Ad Library — and how to fix each one.

April 21, 2026

Platform Analysis

How to See TikTok Ads by Country (2026 Guide)

Where TikTok's regional coverage is strong — and where you'll need a third-party tool.

April 21, 2026

Platform Analysis

How to Use Keyword Search in Meta Ad Library (2026 Guide)

Six keyword search patterns that reliably surface competitive intelligence in consumer categories.

April 21, 2026

Tool Comparison

Motion vs. Foreplay: Which Ad Intelligence Tool Is Right for You?

Deep comparison of two visual ad intelligence tools. Their use cases, pricing, and where they split.

April 21, 2026

Platform Analysis

How to See Historical Facebook Ads (The Complete 2026 Guide)

How long ads stay in Meta Ad Library, where to find ads that have disappeared, and tools for historical ad research.

April 21, 2026

Tool Comparison

Foreplay Alternatives: A Comparison of Ad Intelligence Tools (2026)

Six swipe-file and ad intelligence tools compared: pricing, platforms, features, and use cases.

April 21, 2026

Tool Comparison

Motion Alternatives: Ad Intelligence Tools for Creative Teams (2026)

Six alternatives to Motion, broken down by platform focus and use case. When to use each.

April 21, 2026

Playbook

What Is Content Intelligence? (The Complete 2026 Guide)

Content intelligence defined: tracking four feeds (paid, talent organic, press, search) together. How it works, why it matters, and how it's different from ad intelligence.

April 21, 2026

Paid + Talent Teardown

GAP × KATSEYE: A Creative and Community Case Study

How a legacy retail brand partnered with a next-gen K-pop group and won Gen Z. The collaboration breakdown, the strategy, and the creative lessons.

April 21, 2026

Paid + Talent Teardown

Social Media Case Study

September 9, 2025

Creative Intelligence

Creative Harmony

September 4, 2025

Platform Analysis

AI Agents in Marketing: Emerging Use Cases and Creative Applications

August 1, 2025

Playbook

Campaign Analysis Framework: Measuring Creative Impact

August 1, 2025

Creative Strategy

How Agencies Impress Clients with Competitive Ad Intelligence

August 1, 2025

Get yours

Want us to tear down your campaign?

Book a 30-minute session and we'll walk you through what your canonical record actually shows — brand feed, talent feed, press, and search together.

Book a session →

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