Creative intelligence for brands and agencies

Know what to
make next.

Adology connects intelligence across category, competitors, culture, creators, and customers, analyzing the content frame-by-frame to help your team choose what to make next, backed by evidence.

Trusted by leading brands and agencies

NortonLifeLockVaynerMediaRampCode 3Internet Brands

/the problem

Culture moves faster than ever.
Attention is harder to win.

For your team, that means more signals than anyone can read, and less certainty about what to make next.

▶65.1M▶9.8M▶224K▶3.2M▶16.3M▶9M▶1.9M▶17.2M▶6K▶2.1M▶8.9M▶9K▶408K▶23.7M▶45.1M▶84K▶15.7M▶7.5M▶20.8M▶65.1M

Too many signals

Five sources, nine channels, thousands of posts a week. Nobody can read it all, so the useful signal gets lost in the noise.

Q2 competitor auditUpdated 94 days ago
BrandTop formatPostsAvg. eng.
Rival AProduct demo1422.1%
Rival BCreator UGC983.4%
Rival CStudio shoot761.6%
Rival DGiveaway514.0%

Research that’s out of date

Quarterly decks and one-off audits are stale before the brief is written.

What should we post next?Try authentic, relatable content that resonates!

Answers that sound like everyone

Generic AI gives generic ideas, because it can’t see your market.

/under the hood

Not another AI app. A creative intelligence engine.

An AI chat writes from general knowledge. Adology tells you what was actually posted, how it performed against its own baseline, and which elements caused the lift.

See what the engine finds for your brand.

A free custom report, built from your category, competitors and creators.

/straight from our customers

What teams say.

K.F.

This new version is sick

And 10x faster with accurate responses

🔥 3🙌 2
andy

James, this is incredible

I just labeled like five brands in like five minutes

Seriously thank you

I think this will be a huge huge tool for us

🙏 2💯 3
Mike T.

I just read this and flipped the deck.

You’re always welcome in our co-invests from here on out. This was life changing.

🤯 2❤️ 1
Madison

adology is VERY COOL

🔁 1❤️ 1🙌 1

thats all

Kerry C.

Big fat slay I say

Wowowow

💅 2
Silvia

THIS IS SO SICK

I’m in awe

Literally

So insane

🔥 4😂 1
VM
Meme of a person proudly showing an ADOLOGY chest tattoo

WHO ELSE FEELS LIKE THIS ON THE INSIDE

🙋‍♀️ 3

/who it’s for

Built for teams invested in success.

Used by some of the most progressive agencies, brands and talent agencies in the world.

For influencers, creators & talent agencies

Find the right creators, faster.

Every creator is scored against their own normal, so you spot who’s rising before they’re big, and pitch partners with proof.

For CMOs

See where your brand can grow.

Focus your team and budget on the opportunities that matter most, including how AI assistants rank you.

For strategists · brand, content & social

Find the opportunity. Define the direction.

Connect audience needs and market gaps to a clear strategy, and pick topics and formats grounded in what your audience engages with.

For creative directors

Choose your creative direction with confidence.

See how ideas, stories and visuals work before you brief.

/customers

Agencies grow with Adology.

10×
Our average agency relationship grows 10× in its first four to five months.

“Adology turned competitive intelligence from a quarterly deck into a daily habit. When a trend breaks, we’re already on it, and our clients’ content is sharper because of it.”

Rachel BrandtRachel BrandtCo-Founder & CEO, Corner Table Creative
Fish River
Customer story · Fish River

How Fish River scaled Meta spend 5× and cut CPA by 16%

Read the story →

/how it works

From the whole market to what to make next.

Adology watches, reads and labels the content and conversations around your brand, then shows you what’s working and what to make.

01

Bring a question.

Start with the decision in front of you. Ask in your own words. Adology sets the brand, rivals and time window, and exact filters return the posts that match.

02

Watch the whole market.

The five Cs, read together: category, competitors, culture, creators and customers, across nine channels, from posts and ads to reviews, forums and search. It keeps watching, so your history builds.

03

Read and label every frame.

Every video is watched frame by frame and broken into 80+ structured fields, from the hook and the story to the emotion and the visuals. One label set for every brand, platform and month, so comparisons stay fair.

04

Spot evidence-based patterns.

Every recommendation is evidence-based. Each post is scored against its own account’s normal, Creative DNA shows which elements drove the lift, and every finding links back to the posts behind it.

05

Know what to make next.

Adology turns evidence-based signals into strategic ideas, briefs, playbooks, creative toolkits and test plans, delivered in the platform, in Claude, or to Slack and email.

Stuck on what to make next?

Tell us your brand. We’ll send your first evidence-backed creative directions, free.

/what changes

Less time researching. More time making.

01

Win the business.

“What are competitors doing that we’re not?”

Win pitches and grow accounts with a clear view of the competitive landscape, audience insights and untapped opportunities.

  • Pitch intelligence briefs
  • Messaging audits
  • Repositioning briefs
  • State-of-category reports
02

Run the business.

“What changed this week that we need to care about?”

Track competitor activity, cultural signals, search trends, how AI assistants rank your brand, and content performance, with regular briefs on what deserves your team’s attention and creator vetting for partnership decisions.

  • Weekly intelligence briefs
  • Competitor alerts
  • Creator vetting
  • AI & search visibility
03

Grow the business.

“What should we make next, and why?”

Use patterns from strong-performing content to make better creative that captures attention: briefs, playbooks, toolkits and test plans, plus specific recommendations to improve what you’ve already made.

  • Creative briefs
  • Hook & messaging playbooks
  • Creative toolkits
  • Test plans
  • Post coaching

Which of these does your team need first?

We’ll show you the workflow that fits, live.

/ways to work

3 Ways Adology works with you.

Use the same intelligence in the Adology platform, inside your AI tools, or as finished creative direction and reports delivered to your team.

Underneath all three

Adology Consulting Services

Our team helps you get set up and put the findings to work, then builds what your team needs.

  • Onboarding & integrationConnected to your brands, accounts and tools.
  • Team enablementYour people ready to use it from day one.
  • Custom buildsFeatures and workflows made for how you work.
  • AI servicesIntelligence put to work inside your own AI workflows.

Always-on intelligence

Your most important questions, answered.

Adology never stops watching. Intelligence feeds keep answering the questions that matter to your team, constantly monitoring and refreshing, and turn relevant signals into findings, alerts and reports. The history builds, so trends get clearer every month.

Get your first always-on brief, free.

Tell us the question. We’ll show you what changed this week.

Always learning

Learnings turn into compounding intelligence.

Adology learns from the market and the brand's content and campaign results together, straight from your connected ad accounts. It uses that accumulated learning to give marketing teams an evidence-based starting point for their next campaign. The more it knows you, the smarter it gets.

learnings from the market and from the brand's own campaigns build up into the starting point for the next campaign.

/get started

Set up in five minutes.

Drop in your URL. Adology finds your handles, competitors, creators, searches and communities, pulls in the content, analyzes it and starts watching. No spreadsheets.

/faq

Common questions.

The basics

Who is Adology for?

Brand, agency and talent teams: influencers, creators and talent agencies, CMOs, strategists and creative directors who need to decide what to make next.

What does Adology look at?

Public content and conversations across category, competitors, culture, creators and customers: TikTok, Instagram, YouTube, Reddit, reviews, search, earned mentions and ad libraries.

How is this different from ChatGPT or Claude?

An AI chat writes from general knowledge. Adology tells you what was actually posted, how it performed against its own baseline and which elements drove the lift, with the posts attached. You can also use Adology inside Claude.

Do I have to learn a new tool?

No. Use the Adology platform, connect it to the AI tools you already use, or get creative directions and reports prepared for your team.

How it works

How do you know a post really worked?

Every post is scored against its own account’s usual results. A 50K-follower creator at 6× their normal counts as much as a big brand at 6×, so you see true outliers, not just big accounts.

How do you know what made it work?

Every post is read frame by frame into 80+ structured fields with one consistent set of labels. Creative DNA then measures what each element adds to performance, with everything else held steady.

Can I check where a finding came from?

Yes. Every insight links back to the exact posts behind it, with the sample size, so you can show your team why.

Does it get smarter over time?

Yes. Adology keeps tracking your rivals, creators and searches, so the history builds and trends become clear month over month.

Can it show how AI assistants talk about my brand?

Yes. It measures how assistants like ChatGPT and Google AI Overviews cite, recommend and rank your brand when buyers ask about your category.

Can I bring in our paid results?

Yes. Connect your ad accounts to see performance by creative concept and compare it with your category.

Getting started

How long does setup take?

About five minutes. Drop in your website and Adology finds your handles, competitors, creators, searches and communities, pulls in the content and analyzes it.

What happens to my data?

Adology analyzes publicly available content. Your questions, brand context and connected accounts stay private to your team.

How do I start?

Get a free custom report for your brand, or book a demo and we’ll walk you through it.

Your next move

Know what to
next.

See Adology in action and put our intelligence to the test.

Book a demo ↗ Put Adology’s intelligence and creative direction to the test. Get a free custom report for your brand.