Adology + Claude Skills

Not a dashboard.Not a chatbot.Not a prompt template.

Better briefs. Sharper pitches. Finished in minutes.

Adology watches your clients' competitive, and cultural landscapes continuously. Claude runs on that intelligence. Custom Skills deliver the work finished and grounded in real-time data nobody else in the room has.

You askSkill runsYou get the deliverable
How it works

Three steps to finished work.

Two-minute install, then run any Adology Skill from your normal Claude chat. Every skill on this page runs on live competitive intelligence pulled from across your clients' full market — so the output isn't just fast. It's grounded in what's actually happening in category right now.

01
Install
$install adology-mcp
▸ Connecting to Adology...
▸ Authenticating...
36 skills loaded
Ready in 1m 47s

The Adology Claude plugin

No code, no API keys, no IT ticket. Works in Claude Desktop, Web, and Mobile.

02
Pick
SKILL 01Weekly Brief
SKILL 02Organic Competitive
PACK 04Brand Creative
PACK 05CMO Dashboard

A skill or a pack

36 skills across 6 categories. Or grab a persona pack — 5 to 7 skills curated for your role, install-once.

03
Run
Run the weekly brief on my baby brands.
Here's your Monday brief. 3 pages, scoreboard + signals + coaching.
weekly-brief.pdf1.2 MB · 3 pages

Get a completed product rich in data.

Type your ask. Get a 3-page brief, a 2x2 radar, a hook plan, a creative slate, an alert — client ready.

weekly-brief_baby-brands_may-5.md
Skill output · Generated just now
Scoreboard
Signals
Creative Audit
Coaching
Channel Mix
Weekly Competitive Brief · Baby Brands
The Honest Company is pulling ahead on TikTok. Here's what changed.
Week of May 5, 2026Brands tracked: 6Posts analyzed: 1,847Ads in window: 312
THE HONEST CO.4.8×avg engagement lift
FRIDA BABY2.1×avg engagement lift
HELLO BELLO1.6×avg engagement lift
BABYGANICS0.9×avg engagement lift
🔴Honest Co. launched 14 new UGC ads this week — all using the "real mom, real routine" hook format. Paid boost detected on 9 of 14. This format was not in their rotation 30 days ago.
🟡Frida Baby has gone dark on Meta for 11 days. Last confirmed spend: April 24. Either testing new creative or pulling back ahead of a relaunch.
🟢Opportunity: "ingredient transparency" messaging is unclaimed in paid across all 6 tracked brands. 3 Reddit threads this week show high audience demand. No one is running this angle.

The shift

No more dashboards that leave you wondering,"so what now?"

Every ad, campaign, and conversation becomes an input your AI can actually understand.

The old way
Dashboard

Read 47 charts. Build the answer yourself.

  • ·47 charts to scan
  • ·12 filters to set
  • ·3 tabs to open
  • Still no answer.
The Adology way
Skill

Ask once. Get the answer, formatted and sourced.

  • ·One question asked
  • ·One PDF delivered
  • ·One Slack post drafted
  • Decision-ready.

Your AI shouldn't recycle old playbooks.

When your AI has Context-Driven Intelligence Streams behind it:

Strategy starts faster and sharper.

Pitches land with proof, not fluff.

Teams move with confidence, not chaos.

You stop reacting to the market and start leading it.

Build vs Buy

Every skill is a plain file you can inspect or modify. You're buying acceleration, not a black box.

Skills vs Dashboards

Stop exporting CSVs and writing decks. Ask once. Get the brief, the audit, the recap — done.

No New Workflow

Skills run inside Claude & ChatGPT where your team already works. Install once. Use forever.

BUILD VS BUY

Open .skill files. Read, fork, run.

Every skill is a plain file you can inspect or modify. You're buying acceleration, not a black box.

SKILLS VS DASHBOARDS

Tools give data. Skills give the deliverable.

Stop exporting CSVs and writing decks. Ask once. Get the brief, the audit, the recap — done.

NO NEW WORKFLOW

Ask in Claude. There's no new tool to learn.

Skills run inside Claude & ChatGPT where your team already works. Install once. Use forever.

Where it fits

Skills sit between a dashboard and an agency.

Faster than an agency. More opinionated than ChatGPT. More finished than a dashboard. Built specifically for marketing work.

Adology SkillChatGPTCustom GPTDashboardAgency
Live competitive ad datamanual
Social listening (Reddit, reviews)manual
Branded output (PDF, Slack, deck)~~
Runs in secondsn/a
Forkable / customizable by you
Cited sources, no hallucination~
Cost per use$$$$$$$$$

$ = pennies per run · $$$$ = thousands per project

Build your own

Adology gives you the unlock. Your team builds the rest.

Marketers couldn't build skills like this before — the live competitive data, the social listening, the cultural signal infrastructure didn't exist in one place. We do that part. Your strategic lens, scoring, brand voice — only your team can bring those.

Adology brings

The unlock

Infrastructure marketers couldn't access before.

Live competitive data

Across your category, refreshed daily.

Social listening

Reddit, reviews, comments. The audience truth, finally accessible.

Cultural signals

What's spiking, what's fading, what's worth landing in.

Brand-graph access

Creator ecosystem, audience overlap, partnership maps.

Output infrastructure

PDFs, Slack posts, exec digests, schedules.

36 starter skills

Run as-is, fork to tune, compose into your own.

+
Your team brings

The IP

The angles only your team can bring.

Your brand voice DNA

Codified once, applied across every skill.

Your strategic lens

How your team reads the category.

Your scoring methodology

What you weight, what you ignore.

Your team's POV

The angles only you bring to the table.

Three ways to use it

From running starters on Day 1 to shipping skills no one else has by Month 2.

Stacks · MCP + your tools

Skills are finished work. Stacks are the multipliers.

Twelve named combos pair Adology MCP with the tools you already pay for. Install once, then connect to Slack, Klaviyo, Notion, Apollo, Looker, Seedance — and run skills across them.

12Stacks
6Featured
STACK 01
A
+
S

Adology + Slack

Briefs land in your team channel.

Auto-posted brief, threaded for replies.
STACK 02
A
+
K

Adology + Klaviyo

Campaign briefs become email flows.

Brief → segments → email drafts → schedule.
STACK 03
A
+
N

Adology + Notion

Skill outputs auto-doc into your wiki.

Brief saves to Notion, indexed by category.
STACK 04
A
+
A

Adology + Apollo

Creator + lead enrichment in one prompt.

Vetted creator list with full contact + intel.
STACK 05
A
+

Adology + Seedance

Concept-to-AI-video pipeline.

Concept slate → Seedance scenes → exported clips.
STACK 06
A
+

Adology + ChatGPT

Cross-tool workflows that bridge LLMs.

Skill output handed to ChatGPT for second pass.

Real questions

What everyone asks before they buy in.

The honest version, not the marketing version.

No. ChatGPT doesn't have access to live competitive ad data, social listening from Reddit and reviews, or your category's cultural signals. Skills run on Adology's data layer — the part that didn't exist before. The LLM is the executor, not the brain.

No. Skills run on a chat command. Type what you want, get the deliverable. If you can ask a question in Slack, you can run a skill.

Custom GPTs can't pull live data, can't access social conversations, and can't produce branded PDFs or scheduled Slack reports. Skills do all three. They're work products, not chatbots.

Skills can be tuned to your brand voice — a one-time setup that codifies how your team writes, scores, and frames things. Every output runs through that filter. The starter skills come unopinionated; you make them yours.

Fork it. Edit the spec — change which brands get tracked, how things get scored, what the output looks like. Save the modified version as your team's. The 36 starter skills are a starting line, not a ceiling.

No. Skills handle the work that's repetitive, time-bound, or impossible to do at scale by hand — competitive briefs, social monitoring, creator vetting. Your team gets the strategic surface area back. The judgment, the angles, the calls — that's still yours.

Skills run on per-use pricing — typically pennies per run, not thousands per month. The platform itself is a flat subscription. You're not paying agency rates for work the machine can do.

Every skill cites its sources. The output is grounded in real data — actual ads in flight, real Reddit threads, live brand metrics. If a skill can't find supporting data, it tells you. No invented stats, no fabricated quotes.

THE FULL CATALOG

36 skills across 6 categories.

New ones every week.

01 · Competitive Intelligence

Competitive & Culture is Always On

Skills that turn your competitive set, your category, and the culture around it into a weekly drumbeat — not a scramble.

SKILL 01WEEKLY · 3-PAGE PDF

Weekly Brief

Monday-morning competitive read your team actually opens. Three pages, ready before standup.

Ask"Run the weekly brief on my baby brands."
Get3-page PDF — scoreboard, signals, coaching.
Page 1
Scoreboard
SoV, win/loss, top movers.
Page 2
Signals
Cultural beats your set is reacting to.
Page 3
Coaching
3 plays to run with why and how.
Built forCMO/VP · Brand Marketer · Agency AI Lead
All Skills
1 / 7
01
Weekly Brief
WEEKLY · 3-PAGE PDF
02
Organic Competitive
MONTHLY · BREAKDOWN
03
Competitive Radar
QUARTERLY · 2X2
04
Daily Pulse
DAILY · EMAIL DIGEST
05
Quarterly State of Category
QUARTERLY · 15-PAGE REPORT
06
Launch Detector
REAL-TIME · ALERTS
07
Share of Voice Tracker
WEEKLY · TREND CHART
02 · Brand Strategy & Positioning

A senior strategist's read.

Skills that read your category like a strategist — find the whitespace, sharpen the message, win the pitch.

15-page · Q1 2026
01 Exec summary
02 State of play
03 Money flows
04 Messaging
05 Culture
06 Sources
SKILL 01ON-DEMAND · STRATEGIC READ

Brand Marketing Mode

Switch Claude into senior brand strategist mode. Every read becomes a strategic one.

Ask"Activate brand marketing mode for Liquid Death."
GetStrategic frame applied to every follow-up.
Activate
Strategist mode
Persona and frameworks load.
Ask
Anything
Reads come back through the lens.
Use
In any chat
Stays active across your session.
Built forCMO/VP · Brand Strategist · Agency Strategy Lead
All Skills
1 / 7
01
REPORT
Brand Marketing Mode
ON-DEMAND · STRATEGIC READ
02
BARS
Pitch Intelligence
PER-PITCH · AGENCY WEDGE
03
2X2
Whitespace Map
QUARTERLY · 2X2
04
BARS
Messaging Audit
QUARTERLY · BREAKDOWN
05
PDF
Repositioning Memo
ON-DEMAND · 3-PAGE MEMO
06
REPORT
Brand Voice DNA
ON-DEMAND · DOCUMENT
07
REPORT
Client Onboarding Audit
PER-CLIENT · ONBOARDING
03 · Creative & Content Production

From insight to in-progress in one chat.

Skills that move you from a question to a draft, a hook, or a slate of concepts you can hand to your team.

15-page · Q1 2026
01 Exec summary
02 State of play
03 Money flows
04 Messaging
05 Culture
06 Sources
SKILL 01PER-CAMPAIGN · LIVE LIBRARY

Creative Toolkit

A living swipe file for your campaign. Hooks, angles, copy lines, scripts. Voice-matched.

Ask"Build a creative toolkit for our launch."
GetCSV plus HTML browser of hooks, angles, scripts.
Voice
Brand DNA
Pull your voice rules first.
Source
Inspiration
Competitors, Reddit, top performers.
Stock
The toolkit
Hooks plus angles plus scripts.
Built forBrand Creative · Agency Creative · Content Marketer
All Skills
1 / 8
01
REPORT
Creative Toolkit
PER-CAMPAIGN · LIVE LIBRARY
02
BARS
Post Coaching
PER-POST · COACHING
03
BARS
Hook Testing Playbook
PRE-CAMPAIGN · TEST PLAN
04
REPORT
Hook Bank
ON-DEMAND · 25 HOOKS
05
REPORT
Concept Slate
PER-CAMPAIGN · 12 CONCEPTS
06
PDF
Static Variations
PER-AD · 8 VARIATIONS
07
PULSE
Content Volume Engine
WEEKLY · CONTENT CALENDAR
08
REPORT
Landing Page Critique
PER-PAGE · CRITIQUE
04 · Influencer & Creator Partnerships

Stop paying for vibes.

Skills that vet, score, and brief creator partners using actual content intelligence — not gut.

SoV · Last 30 days5 brands
BRAND A
2.4M+18%
BRAND B
2.1M+4%
BRAND C
1.6M-3%
BRAND D
1.2M+12%
BRAND E
760K+1%
SKILL 01PER-CREATOR · SCORECARD

Influencer Vetting

Drop a list of handles, get evidence-backed scorecards on brand fit, audience, content quality.

Ask"Vet these 12 creators for our Q2 launch."
GetScorecard table plus 1-page summary per top 3.
Score
Per creator
Brand fit, audience, quality, risk.
Rank
Shortlist
Top 3 with full write-ups.
Defend
Evidence
Linked posts, audience overlap.
Built forBrand Creative · Influencer Manager · Agency Creative
All Skills
1 / 5
01
BARS
Influencer Vetting
PER-CREATOR · SCORECARD
02
PULSE
Influencer Coach
PER-CREATOR · COACHING
03
BARS
Creator Sourcing
PER-BRIEF · CREATOR LIST
04
PDF
Partnership Brief Adapter
PER-CREATOR · BRIEF
05
BARS
Post-Campaign Audit
POST-CAMPAIGN · REPORT
05 · Campaign Planning & Performance

The plan, the pre-mortem, the recap — done.

Skills that turn a campaign goal into a brief, a brief into a test plan, and the results into a playbook for next time.

3-page PDFPAGE 1/3
SKILL 01ON-DEMAND · BRIEF

Campaign Brief Generator

Plain English in, full campaign brief out. Objective, audience, message, channels, KPIs.

Ask"Brief for a launch in skincare, $200K, 8 weeks."
Get5-page brief with calendar, KPIs, channel mix.
Read
Goal plus budget
What you are trying to do.
Plan
Channels plus cadence
Where, when, how often.
Defend
KPIs plus sources
What to measure.
Built forBrand Marketer · Performance Marketer · Agency Account
All Skills
1 / 5
01
PDF
Campaign Brief Generator
ON-DEMAND · BRIEF
02
REPORT
Pre-Mortem
PRE-LAUNCH · CHECKLIST
03
BARS
Performance Read
POST-CAMPAIGN · BREAKDOWN
04
REPORT
Test Plan
PER-CAMPAIGN · TEST MATRIX
05
REPORT
Launch Playbook
PRE-LAUNCH · 14-DAY PLAN
06 · Audience & Cultural Insight

Talk to your buyer the way they actually talk.

Skills that pull audience truth from forums, reviews, and culture — not surveys, not personas.

15-page · Q1 2026
01 Exec summary
02 State of play
03 Money flows
04 Messaging
05 Culture
06 Sources
SKILL 01QUARTERLY · INSIGHT REPORT

Audience Tension Report

What your audience is actually struggling with right now. Not what surveys say. Pulled from how they talk.

Ask"Read tensions in skincare audiences this quarter."
Get5 tensions plus the language plus 3 plays each.
Mine
Their language
Reddit, reviews, forum threads.
Pattern
5 tensions
Recurring frustrations and needs.
Play
Per tension
How your brand could land.
Built forBrand Strategist · Content Marketer · CMO/VP
All Skills
1 / 4
01
REPORT
Audience Tension Report
QUARTERLY · INSIGHT REPORT
02
ALERT
Reddit and Forum Read
ON-DEMAND · THREAD ANALYSIS
03
PULSE
Cultural Signal Tracker
WEEKLY · SIGNAL FEED
04
2X2
Buying Trigger Map
QUARTERLY · 2X2

STACKS · ADOLOGY + YOUR TOOLS

Skills are finished work. Stacks are the multipliers.

12 named combos — Adology MCP plus the tools you already use. Apollo for prospecting. Klaviyo for email. Slack for the brief. Seedance and Higgsfield for AI video.